Asus India on Wednesday unveiled ZenFone 3 series in India. Asus came up with 4 variants namely Zenfone 3 (ZE520KL), ZenFone 3 (ZE552KL), ZenFone 3 Ultra (ZU680KL), ZenFone 3 Laser (ZC551KL), ZenFone 3 Deluxe (ZS570KL) and ZenFone 3 Deluxe (ZS570KL)with the Snapdragon 821 model priced at Rs. 21,999, Rs. 27,999, Rs. 49,999, Rs. 18,999, Rs. 49,999 and Rs. 62,999 respectively.
While the Asus ZenFone 3 (ZE520KL) and Asus ZenFone 3 (ZE552KL) is available at Amazon, Flipkart, Snapdeal, , it will hit retail stores before the end of the month. The Asus ZenFone 3 Laser (ZC551KL), Asus ZenFone 3 Deluxe (ZS570KL), and Asus ZenFone 3 Ultra (ZU680KL) on the other hand will be available across online and offline retail channels from next month.
The company at the launch event also announced that the Asus ZenBook 3 and Asus Transformer 3 Pro, devices that were unveiled at Computex 2016 alongside the ZenFone 3 series, will be available from online and offline retail channels in India from October, priced at Rs. 1,47,990 and Rs. 1,44,990 respectively.
All four Asus smartphones will be Android 6.0 Marshmallow out of the box, feature metal bodies, and support dual-SIM card slots. The company has also announced a variant of the ZenFone 3 Deluxe (ZS570KL) for India, called the ZenFone 3 Deluxe Special Edition, which runs on the Qualcomm Snapdragon 821 SoC and bears 256GB of inbuilt storage.
Asus has brought the ZenFone 3 (ZE520KL) model to India, which features a 5.2-inch display, 3GB of RAM, 32GB of storage, and a 2650mAh battery, as well as the ZenFone 3 (ZE552KL) model, which features a 5.5-inch display, 4GB of RAM, 64GB of inbuilt storage, and a 3000mAh battery. Both can be expanded upto 2tb.
The ZenFone 3 Laser on the other hand sports a 5.5-inch full-HD (1080×1920 pixels) display, and is powered by an octa-core Snapdragon 430 SoC with 4GB of RAM. The phones with a internal storage of 32GB that can be expanded via microSD card (up to 128GB). Now coming to the center of attraction, which is the rear camera of 13-megapixel camera with laser autofocus, dual-tone LED flash and image stabilisation. In the era of selfies, it comes with 8-megapixel secondary camera and the battery has been boosted upto 3000mAh battery.
Asus ZenFone 3 Ultra (ZU680KL) comes with a 6.8-inch full-HD display, and is powered by the same octa-core Qualcomm Snapdragon 652 processor with 4GB of RAM. It features 64GB of internal storage which is expandable Via microSD card up to 128GB. It comes with a rear camera of 23-megapixel and 8 megapixel for selfies. This beast comes with a 4600mAh battery which can last up to 2-3 days with normal usage.
Now coming to the showstopper – Asus Zenfone 3 Deluxe (ZS570KL) which is powered by quad-core Qualcomm Snapdragon 820 processor and 6GB of RAM. The phone comes with 64GB of internal storage and can be expanded up to 256GB via microSD card. As far as the cameras are concerned, it packs a 23-megapixel primary camera on the rear and a 8-megapixel front shooter for selfies. It is powered by a 3000mAh battery.